This policy details the general framework and the administration rules of Ubisoft Montreal’s sponsorships. It takes into account the strategic objectives and the organizational realities of the studio.
A sponsorship is a partnership acquired by an investment in money, products or services with organizations from the fields supported by Ubisoft Montreal.
It entails exposure, which allows Ubisoft Montreal to obtain a return on investment. It is a communication platform whose purpose is to contribute to the improvement of Ubisoft Montreal’s brand capital and positioning.
Note that Ubisoft managers’ and employees’ participation in different events with the sole purpose of developing and maintaining business relations is not considered a form of sponsorship.