LOS ANGELES — June 4, 2012 — Today at the Electronic Entertainment Expo (E3), Ubisoft debuted its new, ground-breaking intellectual property, an open-world action-adventure game called Watch Dogs. Development of Watch Dogs is being led by Ubisoft Montreal, with a team comprised of industry veterans from blockbuster franchises like Assassin’s Creed®, Rainbow 6® and Far Cry™. Watch Dogs blends cutting-edge technologies and sophisticated game design into a realistic and living open world where players must use any means at their disposal to take down a corrupt system. In Watch Dogs, players enter the dangerous world of Aiden Pearce, a new class of antihero whose ability to hack into any connected system could be his most powerful weapon. Whether it’s triggering a 30-car pileup by manipulating traffic-lights to trap an enemy during a downtown shootout or tapping into the city’s omnipresent security cameras to access anyone’s personal information, Pearce is capable of coercing and controlling almost every element of the world around him. “Watch Dogs goes beyond the limits of today’s open-world games by giving players the ability to control an entire city,” said Jonathan Morin, creative director, Ubisoft. “In Watch Dogs, anything connected to the city’s Central Operating System becomes a weapon. By pushing the boundaries, we can provide players with action and access to information on a scale that’s never been seen in a video game before.” About Ubisoft: Ubisoft is a leading producer, publisher and distributor of interactive entertainment products worldwide and has grown considerably through a strong and diversified line-up of products and partnerships. Ubisoft has offices in 26 countries and has sales in more than 55 countries around the globe. It is committed to delivering high-quality, cutting-edge video game titles to consumers. For the 2011-12 fiscal year Ubisoft generated sales of €1,061 million. To learn more, please visit: www.ubisoftgroup.com. ©2007-2012 Ubisoft Entertainment. All Rights Reserved. Watch Dogs, Assassin's Creed, Tom Clancy's, the Soldier Icon Far Cry, Ubisoft and the Ubisoft logo are trademarks of Ubisoft Entertainment in the U.S. and/or other countries. © 2011 Ubisoft Entertainment. Rainbow Six is a trademark of Red Storm Entertainment in the U.S. and/or other countries. Red Storm Entertainment, Inc. is a Ubisoft Entertainment company. © 2005 Ubisoft Entertainment. Far Cry is based on Crytek’s original Far Cry directed by Cevat Yerli. Powered by Crytek’s technology “CryEngine”.